Learn more about our services

  • Develop your leadership skills for effective feedback, evaluation, and advocacy for student success.

    Our coaching service provides personalized guidance for school leaders and department chairs focused on enhancing counseling programs and student support services. By working directly with me as your Principal School Counselor, you gain tailored insights and strategies to address your unique challenges.

    Key Benefits:

    • Individualized Support: Customized sessions that align with your specific goals.

    • Strategic Development: Collaborate on effective counseling strategies and SEL programming.

    • Leadership Growth: Enhance your skills to inspire and empower your counseling team, including improved feedback cycles for effective practice.

    • Data-Informed Practices: Utilize data to drive improvements and demonstrate impact.

    • Systems Optimization: Streamline processes for maximum efficiency.

    • Adaptive Problem-Solving: Develop strategies to navigate complex challenges.

    Together, we'll clarify your vision for student support services and strengthen your team's capacity to create transformative change.

  • Transform your approach to youth-centric services with our engaging webinars and events. Our webinar service offers beginner-friendly live events designed to support and equip professionals in the field. These sessions focus on introducing practical systems, processes, and resources that can be applied in various educational settings. The content aims to enhance flexibility, professionalism, and a solutions-focused approach in counseling practices. Participants explore strategies for connecting with youth effectively and fostering their personal and professional growth. These webinars provide opportunities for counselors to expand their toolkit and refine their skills in supporting student success.

  • Our dynamic Professional Learning Communities and Workshop series is tailored for district leaders, school counseling teams, or individuals focusing on enhancing adaptability and innovation in student support. Through interactive sessions, participants explore flexible strategies designed to address the diverse needs of today's students. PLCs and workshops aim to equip counselors and leaders with tools to:

    1. Develop responsive approaches to evolving student challenges

    2. Integrate well-being initiatives into existing counseling frameworks

    3. Cultivate innovative thinking in program design and implementation

    4. Enhance collaboration within counseling teams and across educational departments

    Participants engage in case analysis, peer discussions, and hands-on activities to deepen their understanding of contemporary counseling practices. The professional learning series encourages reflection on their current methods and consider new perspectives in prioritizing student well-being. By the end of the workshop, counselors will have expanded their professional toolkit with strategies that can be customized to their specific school environments.

  • The Counselor and Concierge™ Model is an innovative professional development curriculum designed for school counselors.

    Grounded in our e⁴ Framework, this course offers a flexible learning experience that allows counselors to progress at their own pace. The curriculum is designed to enhance counselors' skills as compassionate guides and proactive advocates for student success. Through a series of interactive modules, case studies, and reflective exercises, participants engage with strategies and concepts aimed at strengthening their professional practice.

    COMING SOON

  • Supervision is available for MA NASW/ASWB licensure only

    Engage with us as we guide you through the maze of professional growth and decision-making with a clear focus on outcomes.

    Embark on a journey of exploration and insight with our unique clinical and practice-driven approach tailored to your goals.

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LIVE EVENTS

Ready to enhance your skills and expand your knowledge? Sign up for an upcoming webinar to explore practical strategies and resources that empower you in your role.

You can also check us out at a conference session.

Don’t miss an opportunity to connect, learn, and grow—reserve your spot today!


"As Your Principal School Counselor, I've seen firsthand how a sense of belonging and access to high-quality academics can transform lives. Every young person is their own best advocate, and my role is to ignite their potential, light their path, and pass the torch of achievement. By Revolutionizing Youth-centric Services, we're amplifying youth voices, engaging school counselors' expertise, improving student outcomes, and fostering a more equitable educational landscape."

Sherann Alkins

MEET THE PRINCIPAL SCHOOL COUNSELOR

Sherann Alkins, LICSW, CAGS
Principal School Counselor, CEO

Have you ever wondered what happens when a leader steps back and empowers students to become the architects of their own success? For nearly two decades, I've been doing just that, transforming the traditional principal's office into a hub of collaborative growth and student-led empowerment. As The Principal School Counselor, I've walked a unique path, blending roles in alternative education, school counseling, and nonprofit leadership. My journey has been driven by a singular mission: to revolutionize youth-centric services and ensure every young person feels they truly belong.

Throughout my career, I've witnessed the profound impact of combining high-quality academics with a nurturing environment. I've held hands in hospital rooms, answered urgent video calls, and amplified student voices to decision-makers. These experiences have shaped my belief that every student deserves an advocate who sees their potential and fights for their success.

This passion led me to found Counselor and Concierge, a venture born from my desire to extend the reach of belonging to all students and to spotlight the invaluable contributions of school counselors. By recognizing their expertise, we're not just improving student outcomes—we're fostering more equitable educational landscapes.

Throughout my career, I've leveraged my diverse experiences to lead school communities, fostering collaboration across teams to achieve a common goal. Collectively, not only improving educational outcomes— but also defined excellence in school-linked and school-based services.